|
Take Your Marketing Messages on the Road with Promotional Auto Accessories
Question of the Month
Promote Your Company Internally, Too
Any Time is a Great Time to Buy Promotional Products
Tips for Ordering Promotional Products
Make Your Company Stand Out with Promotional Wearables
3 Reasons to Buy Promotional Products
3 Reasons to Buy Promotional Products
- They help people remember the advertiser's name. Schreiber & Associates, Peoria, Ill., found that 39 percent of the people receiving a promotional product could recall the name of the advertiser as long as six months after receiving a promotional item.
- They boost direct mail response rates. Used in direct mail solicitations, promotional products can boost response rates by up to 75 percent, according to a study by Baylor University.
- They help customers reorder faster than coupons. Customers receiving promotional products reordered up to 18 percent sooner than those who received coupons and up to 13 percent sooner than those who received no promotion, according to a study by Southern Methodist University.
Source: Promotional Products Association International
MARKETING TIP for PROMOTIONAL PRODUCTS
[Include a picture of a trash can. The can could be overflowing with low-quality promotional products. Or it could be a picture of a businessman wearing a trashcan on his head. Or it could be a picture of a businessman standing in a giant mesh trash can. Whatever image you select, make sure it's compelling.]
Do you want something more than trinkets and trash?
[your company name] offers high-quality, cutting-edge promotions that bring results. We know that your promotional products represent your company's image. And the trash is the last place you want your image to be. Let [your company name] bring new ideas, new creativity, and new energy to your promotions. Tell us your goals. We'll help you reach them.
Thank Customers and Motivate Employees with Promotional Products
Customers love when they're remembered. With the current state of the economy, many companies also are realizing the need to motivate and recognize employees. Show your appreciation for your clients and employees with promotional products. We can supply a variety of appropriate items, including executive desk sets, leather organizers, desk clocks, wine totes, leather photo albums, watches, business card holders, crystal paperweights, putter sets, luggage, edibles, crystal vases, wearables and more. Rely on us for your promotional products needs.
|
|
USES
|
Includes The Following
|
|
1
|
Business Gifts |
Gifts to foster customer goodwill and retention |
|
2
|
Tradeshows |
Tradeshow traffic generation |
|
3
|
Brand Awareness |
Promotion of brand awareness and brand loyalty |
|
4
|
Employee Relations & Events |
Morale and motivation, corporate/employee events, employee orientation, organizational commitment/corporate identity, corporate communication, employee training (other than safety), employee referral programs |
|
5
|
Public Relations |
Corporate involvement with community, fundraising, sponsorship, school programs, media relations, corporate image |
|
6
|
Dealer/Distributor Programs |
Dealer incentives, co-op programs, company stores |
|
7
|
New Customer/Account Generation |
New customer or new account generation |
|
8
|
New Product/Service Introduction |
New product or service introduction |
|
9
|
Internal Promotions
(Incentive; Non-Safety) |
Sales incentive, TQM/quality programs, productivity, inventory reduction, error reduction, attendance improvement |
|
10
|
Employee Service Awards |
Anniversary recognition, service awards, etc. |
|
11
|
Not-For-Profit Programs |
Not-for-profit use for fundraising, public awareness campaigns (health, environment, public safety, etc.) |
|
12
|
Customer Referral |
Customer referral incentive programs |
|
13
|
Safety Education/Incentive |
Employee safety and education |
|
14
|
Marketing Research |
Marketing research, survey and focus group participation programs |
|
|